In early 2015, I took on the experiment of rebranding the Democratic party. My focus was engaging and involving of the younger generation. I developed a concept for an app designed to expand on the Demograts.org website, making it more interactive and connecting to social media in an effort to inspire and generate youth involvement in politics. This app adds the ability to connect to a user’s social media accounts and other apps on their phone, allowing the user to post to their social media accounts. It also has the ability to set calendar events to vote, reminders about upcoming local events, give directions to polling locations, and more.